Following the success of programs promoting local Korean agricultural products in Vietnam, the Republic of Korea (RoK)’s Chungcheongbuk-do province continues to introduce typical agricultural products to consumers from August 12 to December 15.
The program to promote agricultural products in Chungcheongbuk province was organized by K&K Global Trading Co., Ltd and related units, with the aim to boost exports and enhance exchanges between the two countries.
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| Consumers at K-MARKET Goldmark Sapphire. Photo: Ngoc Anh |
The event takes place from August 12 to December 15 at the K-MARKET Goldmark Sapphire (Sapphire Building 1, Goldmark City, 136 Ho Tung Mau street, Hanoi).
Yong Mi Sook, Head of Agricultural Product Distribution and Circulation Department of Chungcheongbuk, shared that this is the province’s first time promoting local agricultural products in Vietnam. The province brings famous agricultural products such as fresh grapes, kimchi, seaweed, coniferous leaves, dried fruits, and processed foods to this program.
“We see great potential in the Vietnamese market as consumers here are very fond of products from Korea, Korean food, and love Korean culture, especially young people,” Yong Mi Sook added.
Chungcheongbuk-do, located in the center of the country, is the only locality in Korea not adjacent to the sea. It enjoys a cool year-round climate, with mild winters and moderate summers. Thanks to these favorable climatic conditions, the province has been able to develop the growing and production of delicious quality vegetables and fruit trees.
In other news, a Vietnam – RoK trade promotion week kicked off in the northern city of Hai Phong on September 1, VNA reported.
The 10-day event, organized by the Lala Station JSC, the Shining Media company, and the Hai Phong Radio and Television Station, aims to boost trade and investment links as well as cultural exchanges between the countries. It also serves as an opportunity to introduce the economic potential, history, culture, and tourism of both sides.
The week features 94 booths representing localities and businesses from the two countries, with over 60 from Vietnam and 30 from the RoK. The RoK side showcases a variety of typical products including fashion, household appliances, and beauty care items.
Additionally, visitors will have the chance to experience Vietnamese and Korean cultures through activities such as folk games and Dance Cover Kpop 2023.
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