Ho Chi Minh City, a vibrant metropolis in southern Vietnam, is showcasing its unique tourism offerings through a series of short films. These cinematic showcases present the city’s diverse attractions, highlighting its rich culture, historic sites, delectable cuisine, and stunning architecture.
Nguyen Thi Anh Hoa, the director of the municipal Department of Tourism, believes that these films will not only take viewers on a journey to fascinating tourist destinations but also showcase the distinct charm of the city.
The short films offer an immersive experience, allowing viewers to explore popular heritage sites, natural wonders, and historical structures. They can also indulge in local specialties, interact with the dynamic local lifestyle, and discover the city’s renowned hospitality.
In addition, the films feature 100 of the most intriguing aspects of Ho Chi Minh City, including renowned eateries and restaurants recognized by the prestigious Michelin Guide. A special film, starring Le Nguyen Bao Ngoc, Miss Intercontinental 2022, and chef/food blogger Sarah Huang Benjamin, delves into the culinary heart of the city and will be aired on the Discovery Channel.
The series also shines a spotlight on the city’s vibrant festival culture and annual tourism events. Additionally, medical tourism takes center stage, with a focus on Ho Chi Minh City’s advanced healthcare facilities and skilled medical professionals, positioning the city as a brand synonymous with exceptional medical tourism.
Nguyen Thi Anh Hoa emphasizes that these short films are a key component of the city’s tourism communication strategy, with a focus on waterway tourism, entertainment, and showcasing the city’s unique strengths. The regular broadcast of these films aims to establish Ho Chi Minh City as a must-visit destination on every traveler’s bucket list.
Through these cinematic showcases, Ho Chi Minh City invites the world to discover its captivating attractions, ensuring that its tourism brand, official channels, and electronic products resonate with travelers seeking unforgettable experiences.
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