The annual award was also granted to the southern Vietnamese metropolis in 2020, 2021, and 2022.

This recognition highlights the city’s position as a leading MICE (meetings, incentives, conventions, and exhibitions) tourism destination, reaffirming its international appeal and capabilities. 

During her acceptance speech at the gala ceremony in Berlin on Wednesday, Bui Thi Ngoc Hieu, deputy director of the Ho Chi Minh City Department of Tourism, emphasized the city’s aspirations to thrive as a premier Asian tourism destination and establish itself as an open, vibrant, and desirable city to reside in by 2030.

This accolade not only signifies progress towards these objectives but also reflects worldwide confidence in the city’s tourism potential.

The department is committed to enhancing the city’s MICE infrastructure and services, thereby reinforcing its position on the regional and global tourism map, as stated by Hieu.

Graham Cooke, founder and president of the World Travel Awards, praised Ho Chi Minh City as a distinctive destination with a rich cultural heritage, poised to become an influential regional and global MICE tourism hub in the future.

The World MICE Awards is a prestigious annual ceremony that recognizes exceptional destinations, hotels, airlines, venues, and specialized MICE tourism service providers.

It is an integral part of the esteemed World Travel Awards series.