Festival

Hanoi’s Tourism Gift Festival: An Unmissable Experience in 2024

The upcoming event promises to inject new life into the gift industry, offering a unique and elevated experience for those seeking memorable souvenirs from Hanoi's vibrant tourism scene. With a focus on energizing the market, this event will showcase the very best of what Hanoi has to offer, ensuring an unforgettable experience for all.

Administrator

21 August, 2024

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Tran Nhan Tong Street will be buzzing with excitement as it transforms into a vibrant pedestrian zone to commemorate the 70th anniversary of the capital’s liberation. From August 23 to 25, the Hanoi Tourism Gift Festival 2024, organized by the city’s Department of Tourism, will offer a captivating celebration of Hanoi’s rich cultural heritage.

The festival, themed “Hanoi Gifts,” promises an immersive three-day experience showcasing the very best of Vietnamese culture. Visitors, both local and international, will be treated to a carefully curated array of unique gifts, delicious treats, and lively performances that reflect the heart and soul of Vietnam.

A glimpse of the Hanoi Tourism Gift Festival 2023, showcasing the city’s vibrant culture. Photo: Hoai Nam/The Hanoi Times

“Hanoi Gifts” will take visitors on a journey through the capital’s rich culinary landscape, offering a taste of traditional dishes and a chance to explore the city’s storied history through food. Guided tours and live cooking demonstrations will highlight the artistry and diversity of Hanoi’s cuisine, appealing to both food enthusiasts and culture seekers alike.

But the festival offers more than just a culinary experience; it’s a celebration of Hanoi’s cultural identity and community life. Visitors will have the opportunity to discover the unique story and cultural significance behind each gift, as well as explore the city’s rich historical context.

The Hanoi Tourism Gift Festival 2024 aims to preserve and promote the unique values of local cultural heritage and traditional handicrafts. It will showcase exquisite tourism souvenirs, introduce captivating tours, and offer exclusive vouchers and promotional programs by local travel agencies.

The festival will also feature a dedicated space for village handicraft products, with performances that celebrate the local culture, including drum and gong shows, as well as street circus, hip-hop, and flash mob dances. It’s a festival that truly has something for everyone!

The Hanoi Gifts Festival 2023 captivates visitors with its vibrant atmosphere and unique offerings.

This annual event is designed to stimulate tourism and promote Hanoi as an attractive and safe destination. It provides a platform for artisans and handicraft workshops to showcase their creativity and contribute to the city’s economic development. With Hanoi being home to 59% of the nation’s artisan villages, the festival celebrates the rich heritage and talent of the local community.

Visitors will also have the opportunity to capture memorable photos at themed landscape sites promoting the city’s traditional trade villages. These villages, such as Bat Trang pottery, Van Phuc silk, and Duyen Thai lacquer, have played a significant role in shaping Hanoi’s cultural identity over the centuries.

The festival plays a crucial role in building the image of Hanoi tourism as a ‘Safe, Friendly, Qualified, and Attractive’ destination, meeting development requirements and contributing to the overall tourism growth of the country. It’s an event that truly showcases the best of Hanoi and Vietnam as a whole.

Tour operators and airlines are expected to join in the celebration, offering special tours and attractive discount programs during the festival. With over 20,000 visitors attending last year’s edition, the Hanoi Tourism Gift Festival is a highly anticipated event that continues to grow and thrive.