Da Nang City is intensifying its tourism promotion efforts in Indonesia, India, and the Republic of Korea (RoK) to attract more visitors from these potential markets and diversify its sources of international travelers, as reported by VNA.
On October 6, the Department of Tourism of central Da Nang City introduced unique local tourism products in Jakarta, Indonesia, with a focus on Meetings, Incentives, Conferencing, and Exhibitions (MICE) tourism, golf, and eco-tourism, cultural heritage, culinary experiences, nightlife entertainment, and prominent events and festivals.
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| Da Nang firms introduce tourism products in Indonesia. Photo: VNA |
Speaking at the event, Vice Chairman of the municipal People’s Committee, Tran Chi Cuong, described Indonesia as one of the potential tourism markets that Da Nang is particularly interested in.
Indonesia, a Muslim-majority country with a population of approximately 280 million, ranking fourth in the world and the largest in Southeast Asia, has seen a significant number of Indonesian tourists visiting and staying in Da Nang during the first eight months of this year.
According to the official, Da Nang has invested in accommodation infrastructure, facilitated direct flight services, opened Halal restaurants, and established prayer rooms at Da Nang International Airport to serve Muslim tourists.
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Da Nang’s tourism has been experiencing a strong recovery recently. Since the beginning of 2023, local accommodation facilities have served over 5.8 million tourists, equivalent to 115% of the figure recorded in the same period in 2019, before the Covid-19 pandemic broke out. The visitors include 1.56 million foreigners, according to data. |
On the occasion, the Da Nang Tourism Association and the Indonesian Travel Agents Association signed a cooperation agreement to exchange tourists and facilitate the opening of a direct air route between Indonesia and Da Nang.
Meanwhile, Truong Thi Hong Hanh, director of the municipal Tourism Department, said the department recently met with airlines and travel companies in India to discuss the opening of direct air routes to Da Nang.
During meetings with Indian carriers, including Air India, Vistara, and Indigo, the department provided them with information about local destinations, potential, the impressive growth in the number of Indian tourists to Da Nang, and incentives for international airlines to open direct routes to the city. It also listened to their proposals regarding air route openings.
Statistics show that during the first nine months of 2023, this city welcomed more than 95,000 tourist arrivals from India, accounting for almost half of the total visitors from the South Asian country to Vietnam.
The Tourism Department also met with many travel firms in India, such as Motherson Air Travel, Dream Trip4U, Luxury Vacations & Holidays, and ATG Holidays. These companies specialize in MICE (Meeting, Incentive, Conference, and Event), FIT (Free Independent Traveler), and the hi-end family tourism segment, which are also in line with Da Nang’s priorities.
Anuj Anand, Sales Director of Motherson Air Travel, said his business plans to arrange trips to new destinations, and Da Nang is a must-visit place.
Director of ATG Holidays, Vinay Arora, noted that he is surprised and satisfied with the quantity and quality of Indian hotels and restaurants in Da Nang. Vinay and Aishwarya Arora from Luxury Vacations & Holidays also spoke highly of the local treatment for MICE tourist groups.
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| More and more Korean tourists are flocking to Vietnam. Photo: VNA |
Joining a recent tourism promotion program in Seoul, Vice Chairman of the Da Nang People’s Council, Tran Phuoc Son, said the RoK has continually been a leading source of international visitors to the city.
He noted that the local tourism sector has actively carried out promotion activities in the RoK and worked to offer new and quality experiences to travelers from this Northeast Asian market. The new visa policy of Vietnam, which came into effect on August 15, will also make it more favorable for international tourists, including those from the RoK, to travel to the city.
During the program, the city updated Korean travel and service businesses about its destinations along with new products and services, with a focus on marine, MICE, and golf tourism.
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