Hanoi’s tourism sector witnessed remarkable growth in July, with a significant surge in both international and domestic visitor arrivals. This boom resulted in a total revenue of VND63 trillion (US$2.53 billion) for the industry, marking an impressive 18.9% increase.
According to the Hanoi Tourism Department, the city welcomed 2.52 million visitors in July 2024, representing a 7.4% year-on-year increase. Of these, international arrivals are estimated at 425,000, indicating a substantial 20.8% rise, while domestic tourists exceeded 2.1 million, a 5% increase. The month’s total tourist revenue reached VND9.2 trillion ($366 million), reflecting a notable 10.3% growth.
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 The iconic Hanoi Opera House basking in the sunshine. Photo courtesy of Dung Dang |
Dang Huong Giang, Director of the Hanoi Department of Tourism, shared plans to enhance the city’s tourism offerings. These include finalizing the draft decision on “Regulations on Management Models of City-Level Tourist Areas,” conserving and promoting the Huong Son Landscape Complex, and evaluating environmental protection criteria for tourist areas in 2024.
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International visitors exploring the historic Temple of Literature. Photo: Phuong Nga |
To position Hanoi as a desirable event destination, the local tourism industry will focus on hosting large-scale events, such as the 2024 Hanoi Tourism Gift Festival and sports tourism series. Cultural and historical activities, along with domestic tourism stimulus programs, will also be organized.
Additionally, agro-rural tourism linked to new rural construction in Hanoi from 2022 to 2025 will be a key area of focus. The department also intends to develop a community-based tourism model, incorporating practical experiences in craft villages and ethnic minority destinations rich in traditional cultural values.
Hanoi’s tourism authorities remain committed to promoting new destinations and tours through various media channels and increasing the utilization of digital applications in tourism management.
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