The 2024 Hanoi Tourism Gift Festival, themed “Hanoi’s Culinary Delights,” came to a successful close on August 25 at the Tran Nhan Tong pedestrian street in Hai Ba Trung district. This three-day festival celebrated the city’s rich and diverse culinary offerings, showcasing a mouth-watering array of local specialties.
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| Director of the Hanoi Department of Tourism, Dang Huong Giang, delivers a speech at the closing ceremony of the 2024 Hanoi Tourism Gift Festival. Photo courtesy of Hanoi Department of Tourism |
According to the Organizing Committee, the festival attracted over 20,000 visitors, highlighting the strong appeal of Hanoi’s unique culture and cuisine. It served as a vibrant platform to promote the city’s culinary excellence and rich heritage.
At the closing ceremony, Dang Huong Giang, Director of the Hanoi Department of Tourism, commended the event for its successful promotion of Hanoi’s culinary reputation. This year’s festival played a significant role in Hanoi being named TripAdvisor’s “Best Food Destination for 2024,” a testament to the city’s gastronomic delights.
Nearly 80 booths participated in the festival, each presenting a delightful showcase of Hanoi’s cultural and culinary traditions. Visitors indulged in a variety of specialties, such as pho bo (beef noodle soup), banh cuon (steamed rice rolls), banh com (young sticky rice cakes), and the exquisite Tay Ho lotus tea. It was a true celebration of the capital’s diverse and tantalizing food scene.
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| Representatives of the Hanoi Department of Tourism visiting a booth at the festival |
The festival also showcased chic and elegant items from renowned craft villages, including Bat Trang ceramics, Van Phuc silk, and Phu Vinh bamboo and rattan products. These artisanal creations captivated attendees and reflected the rich cultural heritage of the region.
Beyond the delicious food and handcrafted products, the festival offered a lively mix of interactive activities. Street circus performances, culinary workshops, folk painting classes, and ethnic music shows entertained visitors and added to the vibrant and festive atmosphere.
According to the organizers, the festival aimed to present a dynamic and modern image of Hanoi while celebrating its rich cultural heritage. Dang Huong Giang also shared that the Hanoi Tourism Department is planning more innovative promotional activities to attract tourists to the city throughout the year.
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| A fashion show at the closing ceremony of the 2024 Hanoi Tourism Gift Festival, showcasing the fusion of traditional and modern Hanoi |
