A Record-Breaking 20,000 Visitors Flock to the 2024 Hanoi Tourism Gift Festival.

The Hanoi Tourism Gift Festival: A Spectacular 3-Day Extravaganza! The Hanoi Tourism Gift Festival has concluded, but its impact will be long-lasting. Over three spectacular days, the festival captivated both domestic and international visitors, leaving them with unforgettable memories.

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The 2024 Hanoi Tourism Gift Festival, themed “Hanoi’s Culinary Delights,” came to a successful close on August 25 at the Tran Nhan Tong pedestrian street in Hai Ba Trung district. This three-day celebration showcased the very best of Hanoi’s culinary scene and local specialties, captivating the senses of all who attended.



Director of the Hanoi Department of Tourism, Dang Huong Giang, delivers a speech at the closing ceremony of the 2024 Hanoi Tourism Gift Festival. Photo courtesy of Hanoi Department of Tourism

With over 20,000 visitors in attendance, the festival highlighted the irresistible allure of Hanoi’s culture and cuisine. The closing ceremony featured a speech by Dang Huong Giang, Director of the Hanoi Department of Tourism, who commended the event for its successful promotion of the city’s culinary excellence. This year’s festival played a pivotal role in Hanoi being crowned TripAdvisor’s “Best Food Destination for 2024.”

Nearly 80 booths graced the festival, each a vibrant showcase of Hanoi’s cultural and culinary heritage. Attendees indulged in a plethora of mouth-watering specialties, such as pho bo (beef noodle soup), banh cuon (steamed rice crepes), banh com (young sticky rice cakes), and the exquisite Tay Ho lotus tea. Each bite and sip offered a tantalizing taste of the capital’s diverse and delectable food scene.



Representatives of the Hanoi Department of Tourism visiting a booth at the festival

The festival also showcased chic items from renowned craft villages, including Bat Trang ceramics, Van Phuc silk, and Phu Vinh bamboo and rattan products. These artisanal treasures added a layer of cultural richness to the event, captivating attendees with their unique craftsmanship.

Beyond the culinary delights and handcrafted products, the festival buzzed with interactive activities. Street circus performances, culinary workshops, folk painting classes, and ethnic music shows created a lively and engaging atmosphere for all. The organizers successfully presented Hanoi as a dynamic and modern city while celebrating its rich cultural heritage.

Dang Huong Giang shared the Hanoi Tourism Department’s future plans, which include launching more innovative promotional activities to attract tourists to the city throughout the year. The 2024 Hanoi Tourism Gift Festival served as a delicious celebration of Hanoi’s culinary delights, leaving visitors with unforgettable memories and a deeper appreciation for the city’s cultural offerings.



The fashion show at the closing ceremony of the 2024 Hanoi Tourism Gift Festival