Conference discusses professionalism in organising art events in Vietnam

NDO – A conference on ‘professionalism in organising art events in Vietnam’ was held jointly by the Ministry of Culture, Sports and Tourism and the Danish Embassy in Vietnam in the capital city of Hanoi on October 31.

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The event attracted numerous domestic and international cultural managers, researchers and art organisers.

According to many delegates, art events in recent years have been actively joined by not only state agencies and artists but also major enterprises and groups, contributing to increasing the diversity and attraction of art programmes, spaces and products to meet the demand of audiences.

The participants agreed that agencies should implement synchronously several issues, including raising the public awareness among people, artists and management agencies, developing brand for artists, actors and actresses, and building a set of professional conduct codes.

Experts also emphasised that it is crucial to create a close connection among organisers, artists, service providers, media workers and sponsors.

In addition, the agencies should improve the quality of infrastructure and performance revenues to attract more international artists to the events in the country.