THE HANOI TIMES — The ongoing exhibition at Bat Trang Pottery Village showcases the creativity of artisans through a diverse array of OCOP handicrafts and tourism-linked village products.
Running from December 19 to 21, the three-day event features 80 booths and a dedicated display area highlighting traditional handicrafts from local communities.
In his opening remarks, Hoang Minh Lam, Director of the Center for Industrial Promotion and Development Consultancy under the Hanoi Department of Industry and Trade, emphasized the exhibition’s goal of enhancing the value of OCOP products, handicrafts, and traditional craft villages.
Hoang Minh Lam delivers the opening speech at the exhibition. Photos: VGP
“This event serves as a vital platform for connecting artisans, businesses, young designers, and startups, reinforcing Hanoi’s OCOP brand, preserving cultural heritage, and expanding sustainable tourism opportunities,” Lam added.
The exhibition includes live craft demonstrations, offering visitors a hands-on experience of traditional production processes and a chance to immerse themselves in the cultural ambiance of craft villages while engaging directly with producers.
“By fostering a production-consumption-promotion chain, the event targets the tourism market, promotes the circular economy, and creates employment and income opportunities for rural communities,” the director noted.
Do Thanh Thuan, Vice Chairman of the People’s Committee of Bat Trang Commune, highlighted the village’s thriving artisan community, which includes over 200 skilled craftsmen dedicated to pottery handicrafts.
Bat Trang boasts 70 OCOP-certified products, and its two villages—Bat Trang (2019) and Kim Lan (2024)—are recognized as key tourist destinations, enriching the capital’s cultural and craft village tourism route.
A visitor explores products at the Bat Trang OCOP exhibition.
“Moving forward, we plan to implement projects aimed at preserving and developing traditional craft villages in tandem with tourism, establishing a commercial and cultural development zone, and maximizing the value of heritage, traditional crafts, and unique agriculture,” Thuan stated.
The Bat Trang OCOP exhibition gathers handicrafts and signature products from rural industrial establishments, businesses, and master artisans across Hanoi and beyond, running until December 21.
With a 700-year legacy, Bat Trang is renowned for its traditional pottery and distinctive cultural space, making it a standout destination on the Red River tourism route.
Visitors to Bat Trang can explore the pottery market, visit the Bat Trang Pottery Museum, participate in pottery-making workshops, and delve into the local cultural lifestyle.
Bat Trang is one of over 1,350 handicraft villages in Hanoi, representing approximately one-quarter of the national total. These villages collectively generate more than VND24 trillion (US$1 billion) annually, significantly contributing to the city’s economic growth.
Hanoi’s master plan for craft village development, with a vision to 2050, aims to revive at least five traditional crafts and villages at risk of extinction by 2030.
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