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| Numerous companies unveil enticing promotions. (Photo: VNA) |
Hanoi – The 2025 tourism stimulus program, themed “Vietnam – Travel to Love,” has garnered robust support from travel businesses nationwide, with a plethora of companies unveiling enticing promotions.
Wholehearted Response from Businesses
Nguyen Tien Dat, Vice Chairman of the Hanoi Tourism Association and CEO of AZA Travel Company, commended the program’s timing as businesses prepare summer travel packages. This presents an opportunity for travel agencies and service providers to offer premium products at highly competitive prices. AZA Travel is offering discounts of 5-20% on domestic tours by road, rail, and air, as shared by Dat.
The Da Nang Department of Tourism has launched its own campaign, “Enjoy Da Nang 2025 – Diverse Experience,” offering complimentary access to landmarks like Ngu Hanh Son and the Cham Sculpture Museum on major holidays. Nearly 200 tourism businesses are distributing 30,000 vouchers with substantial discounts of 20-50% on attractions, accommodations, and dining experiences.
As a highlight, Sun Group is offering discounts of up to 50% on tickets at Sun World Ba Na Hills and Da Nang Downtown. They also provide hotel and experience combo packages starting from just 799,000 VND (over 30 USD) per person. Additionally, visitors can indulge in food services, street entertainment, river cruises, and discounted ride-hailing services.
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| Tourists exploring enticing tourism packages (Photo: VNA) |
Fostering Business Collaboration
The Hanoi UNESCO Travel Club (HUTC) has actively mobilized its members to participate in the stimulus program, aiming to enhance Vietnam’s appeal as a safe and culturally rich destination.
Truong Quoc Hung, Chairman of HUTC, emphasized the importance of collaboration with the Vietnam National Tourism Administration (VNAT) and local tourism offices to promote inbound travel, sustainable tourism practices, and cultural heritage preservation.
HUTC’s Business Matching – TableTop Networking event at the UNESCO Travel Fair 2025 successfully connected 500 delegates and 100 tourism service providers, fostering valuable partnerships within the industry.
Even luxury travel companies are joining the effort. Indochina Sails is offering a generous 40% discount on Ha Long and Lan Ha Bay cruises from March to April 2025.
Aspiring for Global Recognition
Nguyen Trung Khanh, Director of VNAT, underscored the significance of market-driven promotion strategies, innovative tourism product presentations, and enhanced human resource capabilities within the sector.
Khanh also proposed key solutions, including tighter collaboration between tourism enterprises and local authorities, to promote new tourism products, enhance communication efforts, and develop robust marketing strategies.
The program aims high, targeting 22-23 million international visitors and serving 120-130 million domestic tourists in 2025. With these ambitious goals, Vietnam is poised to reinforce its presence on the global tourism map.
With the enthusiastic participation of businesses and government support, “Vietnam – Travel to Love” is set to deliver vibrant and exceptional tourism experiences to travelers in 2025.
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