At the closing ceremony, Nguyen Thien Van, Vice Chairman of the provincial People’s Committee, highlighted that the festival celebrated Vietnamese coffee culture, with a particular focus on the renowned Buon Ma Thuot Coffee brand and its geographical indication. The event aimed to promote premium and specialty coffee to a global audience, attracting trade and investment opportunities.
This year’s festival, themed “Buon Ma Thuot – Coffee City,” offered a diverse range of official and supporting events. It coincided with the 50th anniversary of Buon Ma Thuot’s victory and the liberation of Dak Lak province, making it all the more significant. The festival attracted a large number of visitors, including international guests, who were captivated by the vibrant cultural programs that showcased the region’s traditional identity.
A key aspect of the festival was the strong participation of coffee exporters, importers, experts, and enthusiasts. The coffee and OCOP exhibition showcased the involvement of 180 organizations, including international exhibitors, and provided a platform for them to connect and explore opportunities. The international trade conference brought together delegates to discuss strategies for sustainable coffee development and enhancing the value of Vietnamese coffee on the global market. Additionally, the free coffee day was a huge success, with cafes and businesses enthusiastically offering their support.
One of the major highlights of the festival was the cultural activities that offered unique and memorable experiences for visitors. These included a dynamic light festival with drone shows, a street festival with a unique 360-degree stage, and traditional local celebrations such as the Buon Don Elephant Festival and the Lak district boat race, which added a touch of cultural authenticity to the event.
A significant milestone was achieved during the festival as the “Knowledge of Coffee Cultivation and Processing in Dak Lak” was recognized as a national intangible cultural heritage by the Ministry of Culture, Sports, and Tourism. This acknowledgment pays tribute to the region’s long-standing tradition and expertise in coffee farming and production, bringing pride to local farmers and the entire coffee industry of the province.
Furthermore, the groundbreaking of Trung Nguyen Legend’s coffee plant, the largest in Southeast Asia, during the festival solidified Dak Lak’s position as the coffee capital of Vietnam. This development brings Buon Ma Thuot a step closer to its dream of becoming the “World’s Coffee City.”
In recognition of their outstanding contributions to the 9th Buon Ma Thuot Coffee Festival, the Dak Lak provincial People’s Committee presented certificates of merit to 26 organizations and seven individuals, honoring their role in the festival’s success.
The Quintessential Five: A Tribute to Our Nation’s Treasured Crafts
The Ministry of Culture, Sports, and Tourism has proclaimed five traditional crafts as the nation’s latest intangible cultural heritage. This declaration comes hot on the heels of the Ministry’s recent recognition of a plethora of culinary delights from across the country.
“Vietnam Elected as Vice-Chair of the 2003 UNESCO General Assembly”
The nation has been bestowed with a great honor as it was elected Vice Chair of the General Assembly of the State Parties to the 2003 Convention for the Safeguarding of Intangible Cultural Heritage by UNESCO member countries. This election highlights the country’s active engagement in UNESCO’s endeavors, now across six key mechanisms.
Stilt Walkers from Belgium to Grace Hue Festival 2024 with their Majestic Performance
The Royal Merchtem Stiltwalkers of Belgium are set to captivate audiences at the Hue Festival 2024 with their awe-inspiring performance on five-metre-high stilts. This thrilling display of skill and artistry will be a highlight of the festival, taking place from June 7-12 in the heart of Vietnam’s central province of Thua Thien-Hue.
The Ancient Cultural Values of Bac Ninh – Kinh Bac: A Showcase in France
“A captivating event, ‘Bac Ninh – Kinh Bac Cultural Night’, illuminated Paris on May 31st, showcasing the ancient culture and historic essence of Vietnam’s northern province, Bac Ninh. Known as Kinh Bac, this region boasts a rich and ancient cultural heritage, which the event proudly promoted.”
The Magic of Vietnamese Culture and Art in the Czech Republic: Captivating Hearts, Connecting Generations
The Vietnamese Cultural and Art Association has played a pivotal role in enhancing the spiritual well-being of Vietnamese expatriates in the Czech Republic. Through their diverse and impactful initiatives, they have successfully enriched the lives of the Vietnamese community, offering a sense of connection and belonging far from their homeland. With a range of meaningful activities, the association has become a cornerstone for cultural preservation and a source of practical support for Vietnamese individuals and families in their adopted country.
