Vietnam Attracted 3 Million Tourists in January and February of 2024

In February 2024, Vietnam welcomed 1.53 million visitors, bringing the total number of international arrivals in the first 2 months of the year to over 3 million. This represents a significant growth of 68.7% compared to the same period in 2023.

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On February 29, the Vietnam National Tourism Administration announced that the number of international tourists visiting Vietnam in February 2024 reached over 1.5 million, a 1.3% increase compared to January 2024. The number of domestic tourists was 14 million, with around 4.9 million being overnight guests. The total revenue from tourism in the first two months of 2024 is estimated to be 136.1 trillion VND.

More international tourists are visiting Vietnam at the beginning of 2024. Photo: Hanoimoi

Korea is the largest source market with 844 thousand visitors, accounting for 27.7%. China ranked second with 538 thousand arrivals, followed by Taiwan (China) with 198 thousand views, and the US with 156 thousand views.

Among the top 10 largest markets for Vietnamese tourism are Japan (107 thousand visits), Australia (97 thousand visits), Malaysia (92 thousand visits), India (79 thousand visits), Cambodia (79 thousand visits), and Thailand (76 thousand visits).

All regions experienced strong growth in the first two months of 2024 compared to the same period in 2023, with notable recoveries in Asian markets (up 77.8%), Europe (up 76%), and Australia (up 36.5%).

In particular, the Chinese market demonstrated an impressive recovery, 7.5 times higher than the same period in 2023. Major markets like Korea (up 50.7%), Japan (up 52.3%), and Taiwan – China (up 120%) continued to exhibit strong growth.

Nearby Southeast Asian markets, including Malaysia, Singapore, Cambodia, the Philippines, and Indonesia, also experienced positive growth. However, the Thai market alone saw a decrease of 22.2%.

European markets showed vibrant growth, especially those enjoying unilateral visa exemption policies such as England, France, Germany, Italy, Spain, Russia, Denmark, Switzerland, Sweden, and Norway.

According to the Vietnam National Tourism Administration, the positive recovery of Vietnam’s tourism industry in the first two months of 2024, as evident in the excitement of tourism activities and the welcoming of international visitors, sets a strong foundation for achieving the goal of welcoming 18 million international visitors this year. This positive outcome can be attributed to the direction and guidance of the national tourism management agency, as well as the successful implementation of the visa policy applied since August 15, 2023.

The General Statistics Office reported that revenue from accommodation and food services in the first two months of 2024 is estimated to be 118.3 trillion VND, accounting for 11.5% of the total and representing a 14% increase compared to the same period last year. Localities with high growth rates include Ninh Binh, Kien Giang, Da Nang, Quang Ninh, An Giang, Ho Chi Minh City, and Hanoi.

Meanwhile, travel revenue in the first two months of 2024 is estimated to reach 9 trillion VND, accounting for 0.9% of the total and indicating a 35.8% increase compared to the same period last year.

Charlotte Pho