The World MICE Awards 2021 is a category of the prestigious World Travel Awards (WTA).

The World MICE Awards were launched in 2020, aiming to promote the growth and innovation of MICE tourism on a global scale by honouring leading organisations and destinations with fairness and transparency in the rules and voting. Ho Chi Minh City also won the category in 2020.

The voting will be conducted via website from June 9 to September 14. The results will be announced on November 1, 2021.

In Vietnam, the MICE tourism form has been exploited by many companies in recent years, gaining positive initial results. Development of MICE market is one of the goals of Vietnamese tourism sector’s development strategy.