The Ministry of Culture, Sports and Tourism (MoCST) is organising the Awards.

The event aims to highlight the significance, important role and continuous growth of the advertising industry in the country’s socio-economic development, creating favourable conditions to promote the development of creative advertisement activities across all types and means.

The MoCST will present outstanding advertising works from television, printed publications, outdoor panels and signs, and electronic newspapers.

Meanwhile, the Vietnam Advertising Association will grant one first, one second and one third prizes to the advertisements in each category covering radio advertising, advertising on electronic screens, creative advertising with information technology application, brand identity and brands with meaningful social activities.

In addition, the organising board will present awards voted on by the public for their favourite advertisements via television, radio, outdoor panels, electronic screen, printed publications and electronic newspapers.