In her opening address, Vice Chairwoman of the municipal People’s Committee, Nguyen Thi Anh Thi, highlighted the presence of 85 booths from prominent companies of both countries, including Acecook, Honda, Nam A Bank, Mikazuki Resorts and Spa, and Toyota. The event also featured unique OCOP products from the central city.
The four-day festival offered a diverse range of sports and art exchange programs, including novel experiences such as Japanese baseball, Bon Odori dance, and a tea ceremony showcasing both Japanese and Vietnamese tea cultures.
According to Thi, this year’s festival aimed to foster practical and effective directions for strengthening Vietnam-Japan relations in Da Nang. To achieve this, the event expanded across various sectors, encompassing tourism promotion, investment, economic cooperation, information dissemination, product promotion, and cultural and culinary exchanges, in addition to sports.
A notable highlight was the Da Nang-Japan Meeting scheduled for July 5, designed as a platform for both sides to delve into specific topics and stay updated on new trends within priority development sectors. These sectors include high-tech industry, information technology, electronics, semiconductor microchips, and human resources, reflecting the city’s focus areas for growth.
Japanese Ambassador to Vietnam, Ito Naoki, expressed his aspiration to work collaboratively with municipal authorities and Japanese enterprises to further enhance exchanges. He emphasized the importance of cultural, sports, and tourism activities, as well as economic cooperation, including investment efforts, in strengthening the bond between the two nations.
Ambassador Naoki noted that more than 200 Japanese businesses are currently operating in Central Vietnam, with a significant presence in Da Nang. He underscored the city’s significance as an important partner for Japan in trade, investment, and tourism. Japan’s FDI projects in Da Nang total approximately US$1.02 billion in investment, showcasing the country’s commitment to the region.
The ambassador concluded by expressing his hope that the festival would spark interest among the younger generation, encouraging them to explore and develop a deeper understanding of Japan and its culture.