Safe Steps Kids program pushes for students’ road safety

HCMC - A road safety program was launched early this week to mitigate the risks students in Daklak and Bac Giang provinces experience every day when moving to and from school by providing them with safe equipment and proper road traffic education.

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Students receive helmets at the launch ceremony of the Safe Steps Kids–Road Safety program in the Central Highlands province of Daklak – PHOTO: COURTESY OF AIP FOUNDATION

In the two provinces, where the rates of wearing helmets remain low, the students risk their lives, even brain injury, as they travel on the roads.

The Safe Steps Kids–Road Safety program will run from 2020 to 2021 in the provinces with four main components, comprising comprehensive road safety education for students, providing high-quality helmets for students, school zone modifications to improve road safety conditions and implementing communication campaigns to raise public awareness.

Some 2,700 elementary students, more than 100 teachers and 5,400 parents are expected to benefit from the program.

In addition, an extensive communication campaign will reach out to more than a million people with educational messages on road safety that are easy to understand.

The Safe Steps Kids–Road Safety program is part of the Safe Steps Kids program developed by the Prudence Foundation in partnership with Cartoon Network and the International Federation of Red Cross and Red Crescent, with an aim to equip millions of children across Asia with actionable information designed to save lives in the event of emergencies or disaster situations.

Up to now, the program has been deployed in a number of countries in Asia such as Indonesia, Malaysia and Singapore. This is the first year that Safe Steps Kids has been implemented in Vietnam.