One of the main attractions at the festival will be an area dedicated to showcasing regional and international cuisine. Additionally, there will be a section featuring the traditional dishes of various handicraft villages in Hanoi and other parts of the country.

Festival attendees will also have the opportunity to participate in folk games, cultural and art exchanges, as well as seminars on human resources development in the food industry.

The three-day event aims to honor, preserve, and promote the traditional cultural and culinary values of the capital city. It also seeks to develop and effectively promote Hanoi’s brand as a cultural, culinary, and tourist destination, and to strengthen business cooperation opportunities in the area.

Furthermore, the festival serves as a platform for showcasing Hanoi as a unique tourism, cultural, and culinary destination to both domestic and international visitors. It also aims to enhance people-to-people exchanges and foster friendship between Hanoi and foreign embassies located in the city.