Fourth Italian Design Day to open in Vietnam on Thursday

HCMC – A series of events on the occasion of the fourth Italian Design Day will be officially launched in Vietnam on Thursday, November 5, opening opportunities for cooperation in the field of design and demonstrating typical products of the Italian design industry.

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Guests have a discussion on the sidelines of a press conference on Italian Design Day 2020 in HCMC on November 2 – PHOTO: COURTESY OF ORGANIZER

The program, with the theme “Drawing the future. Development, Innovation, Sustainability, Beauty”, will begin with an exhibition displaying the sketches and drawings of Vico Magistretti, one of the founders of contemporary Italian design.

The exhibition will run until November 21 at four universities nationwide—Mien Trung University of Civil Engineering in Tuy Hoa, National University of Civil Engineering in Hanoi, and Van Lang University and Hoa Sen University in HCMC.

According to Antonio Alessandro, Ambassador of Italy in Vietnam, the theme, “Drawing the future. Development, Innovation, Sustainability, Beauty”, was decided by the organizing committee at the beginning of 2020, but it addresses a core issue in the current debate for the post Covid-19 world.

“We know that we have the necessity and the opportunity to re-imagine our world and there is no better starting point than the minds of architects, designers, and urban planners. We want to bring together our Ambassador of Italian Design, Marco Casamonti, from Studio Archea in Florence, and Vietnamese experts to explore this theme and to do so for an audience of Italian and Vietnamese students, the designers of the future,” he added.

This year, the public in Vietnam can look forward to exhibitions that bring the stories of inspiring Italian creatives to life, while a rich and articulated seminar, both live and via videoconference, will stimulate a state-of-the-art dialogue between Italian and Vietnamese academics and practitioners on design-based solutions for sustainable development in contemporary architecture.

The seminar will take place on November 5 at four cities simultaneously—Hanoi, Tuy Hoa, HCMC and Studio Archea in Florence, Italy—with the attendance of Antonio Alessandro, Ambassador of Italy in Vietnam; Dante Brandi, Consul General of Italy in HCMC and Prof. Arch. Marco Casamonti, ambassador of the fourth edition of the Italian Design Day in Vietnam.

Launched by the Italian Ministry of Foreign Affairs and International Cooperation, Fondazione Compasso d’Oro and the Triennale di Milano since 2017, the annual celebration of Italian Design has been warmly welcomed in many countries around the world, including Vietnam.

Hosted by 100 Italian Ambassadors in 100 cities all over the world, the program includes exhibitions, talks and other events creating a platform for art lovers, designers, architects and landscape and urban developers to explore the idea of sustainable development and preservation of beauty on a global scale.