In accordance with this, in order to attract more visitors to Dien Bien province to enjoy the stunning cherry blossoms, a variety of cultural events will be organized during the festival.

An opening ceremony will kick off with a special art performance that showcases the culture of ethnic minority groups residing in Dien Bien province, as well as traditional costumes from both countries.

The festival will feature traditional games, an agricultural market highlighting products from local ethnic communities, and a space for showcasing the local cuisine of the northwestern region.

Visitors to the festival will also have the opportunity to experience a Japanese tea ceremony, taste a large hot pot, and enjoy both Japanese rice wine Sake and Mong Pe, an aromatic wine from the northwestern region of Vietnam made from maize fermented with special forest leaves.

A culinary competition, a sports competition, a marathon, and a kayak race are also expected to create a festive atmosphere at the event.

The festival was first held in 2018 to commemorate the Vietnam-Japan diplomatic relationship. This year, it also marks the beginning of the celebration of the 70th anniversary of the Dien Bien Phu Victory, which took place on May 7, 1954.

Currently, there are approximately 1,000 cherry trees scattered throughout Dien Bien province, which bloom beautifully during spring from January to April. These trees, imported from Japan and cultivated locally, are known as “higan sakura,” with “higan” referring to a spring Buddhist holiday celebrated in Japan.

The enchanting cherry blossoms have proven to be a popular attraction for visitors in recent years.