Cannes Film Festival 2024: Vietnam’s Rising Film Industry Professionals Take Centre Stage

"Fast Track to Cannes Market" is an exclusive program designed to accelerate the presence and participation of Vietnamese film industry professionals at the renowned Marché du Film de Cannes. Held from May 14 to 22, this initiative serves as a launching pad for local talent to showcase their craft on a global stage, presenting an opportunity to network and collaborate with international counterparts at the 2024 Cannes Film Festival.

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The Cannes Film Festival’s Marché du Film provides a unique platform for Vietnam’s emerging cinematographers to immerse themselves in the commercial aspect of the film industry. This opportunity allows them to gain invaluable experience and connect with like-minded individuals on a global scale.

Marché du Film at the Cannes Film Festival: A Gateway to Cinematic Opportunities. Photo: French Embassy in Vietnam

Alice Nguyen from Ho Chi Minh City and Tran Dac Phuc from Hanoi are the fortunate beneficiaries of the 2024 “Fast Track to Cannes Market” program. Alice, who heads distribution at Skyline Media, and Tran Dac Phuc, the founder and director of Complex 01, are set to embark on a transformative journey.

Skyline Media, established in 2014, has made its mark in domestic distribution and international sales. With over 70 Vietnamese titles under its belt, the company made waves with the distribution of the 2023 Palme d’Or winner, “Anatomy of a Fall,” opening new doors for art house cinema in Vietnam.

Complex 01, slated to open its doors in 2019, is a hub for interdisciplinary connections and artistic exchange, with a focus on visual arts, contemporary music, and fostering the creative economy. Their expansion into cinema is a natural progression, and their presence at Cannes will undoubtedly enhance their offerings.

Vietnam’s participation in the Cannes Film Market is a testament to the country’s growing presence in the film industry. This marks the third time the country has sent representatives, providing a platform to discuss export, distribution, and international promotion strategies with French and foreign professionals within the prestigious setting of the Cannes Festival.

As part of their experience, they will be hosted by Guillaume Esmiol, director of the Marché du Film, to reflect on their journey and the impact on Vietnam’s film industry.

The poster for the award-winning film, “Anatomy of a Fall,” distributed by Skyline Media.

The Marché du Film de Cannes is a testament to the festival’s global reach, attracting over 14,000 attendees from 140 countries. Olivier Brochet, the French Ambassador to Vietnam, highlights the significance of Southeast Asian participation, including Vietnam, in this renowned Film Market.

“Vietnamese cinema is experiencing an artistic renaissance, and the market is buzzing with excitement. With a diverse range of films on offer, we believe it is crucial to support young professionals in attending Cannes, exposing them to the pinnacle of cinematic excellence,” he expressed.

The ambassador further emphasized the impact of the event, stating, “Their presence at Cannes will not only expand their professional network but also contribute to the global reach of Vietnamese cinema.”

The annual “Fast Track to Cannes Market” program, sponsored by the Institut Français in Paris, offers a once-in-a-lifetime opportunity for Vietnam’s aspiring film professionals. It provides them with a front-row seat to the inner workings of the film industry, allowing them to learn from the best and apply these insights to their future endeavors.